Brand Identity

NIDA

The dynamic logos I developed for NIDA's Theatre and Institute branches reflected the dramatic arts through a face mask visual, conveying the range of emotions in dramatic arts. Utilising a violet blue to give the branding an ambitious yet intelligent and wise feeling that both NIDA branches showcase. The set of three posters carry through the motif of a bold, single colour scheme and the use of pictograms for clean yet powerful imagery. Finally, a theatre program I developed allowed all the elements to tie together in one cohesive package.