As a multi-disciplinary graphic designer, I am passionate about connecting people and simple ideas through creative, bold graphic design. Every idea needs a creative concept and I enjoy turning those ideas into something dynamic and engaging.
The National Institute of Dramatic Art is Australia's leading centre for education and training in the performing arts. Following a refreshed strategic positioning and purpose, NIDA looked to update their brand identity through a lens that would uplift a world-renowned organisation in maintaining it's international presence, prominence and authority within an increasingly accessible field. The project designed and developed logotype, business collateral, posters, brand guidelines and the 2021 season schedule.
From Southern California, surfer rock group the Growlers announce their return to Australia this summer for their biggest run of shows to date. The tour celebrates an exciting limited edition release of the band's 7th studio album "Gilded Pleasures".
The work was reimagined with an unapologetic surfer rock narrative and lo-fi graphic attitude. The project designed and developed a LP Jacket, promotional material for the launch, as well as tickets for the show.
TED is a nonprofit organisation devoted to spreading ideas, usually in the form of short, powerful talks to live audiences, distributed via social media and web.
Due to the current global impact of Covid, resulting in significant isolation of people around the world, TED wanted to produce and distribute a series of books that gives advice on our health and wellbeing. In the pursuit of Spaghetti Sauce is a 3 part series of talks which focuses on the health and wellbeing of people and their diet. Each publication has been delivered in a quirky light hearted way to help draw attention to the subject. Titles were hand-written and content was collaged to give a warm human organic feel.
After decades spent guzzling bland industrial mega-brews, beer drinkers have made the same revolutionary leap as wine connoisseurs, waking them up to the pleasures of subtle, carefully crafted flavours. In response to this change, the Carrington Hotel Katoomba is launching it's newest drinking room called "Katoomba Brewing Co" The plan is for the brewery to initially brew three styles of beers, all named after historic references with a local tale behind them. The project delivered a new system for label production, using recyclable material to simplify the canning process by eliminating the use of solvent based and UV inks, improving sustainability and being more friendly to the environment.
